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Brian Steinberg
Senior TV Editor
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Courtesy of CBS News CBS News’ “60 Minutes” shed some of the viewers it snared during its much-anticipated Season 59 debut as it grappled with the effects of CBS’ football programming on its audience, even as it notched a gain in audience compared to its year-earlier performance.
The audience for the second telecast of the venerable newsmagazine rose 5% over last season’s second-week telecast, according to data from Nielsen, rising to nearly 6.77 million, compared with nearly 6.46 million a year ago. Viewership among people between 25 and 54, the demographic desired most by advertisers in news programming, rose 18%, to 1.08 million, compared with 917,000 last year. CBS News was also impressed by social views for the episode, which totaled 179.2 million, compared with 116.7 million for the prior week — a new record for the show.
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