When I speak to Blake Resnick, he’s walking around his drone startup’s newest office space in Seattle—a cavernous 50,000-square-foot facility that, Resnick estimates, won’t be fully set up until later in the year—potentially November. Still, the big (and for now, largely empty) building offers the promise of a fast-growing company intent on conquering its particular industry.
The industry in question is public safety and the startup is Brinc, which sells drones to police and public agencies across the U.S. The company wants to be the “DJI of the West,” as Resnick has put it—a nod to the Chinese drone manufacturer and a signal that Resnick wants Brinc to become equally synonymous with the tech it sells.