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A Geico Holiday Special? Insurance Giant’s New CMO Widens Spotlight on Entertainment

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CitrixNews Staff
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A Geico Holiday Special? Insurance Giant’s New CMO Widens Spotlight on Entertainment
Sep 22, 2026 8:20am PT A Geico Holiday Special? Insurance Giant’s New CMO Widens Spotlight on Entertainment

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Brian Steinberg

Senior TV Editor

bristei See All arianna-orpello-geico-gecko Courtesy of Geico

Geico’s famous animated Gecko used to turn up only in TV commercials. He recently enjoyed guest-star billing on a podcast.

The cartoonish figure with the sophisticated accent appeared in June on WNBA player Azzi Fudd’s ‘Fudd Around and Find Out,” thanks to A.I. that allowed the character to interact with the sports star. “There’s not a lot of extra time for tinkling the ivories or playing pickleball, or whatever,” the Gecko replied when asked about hobbies.

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Originally reported by Variety. Read the full story at the original source.