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CreateAI CEO Cheng Lu on Why the AI Debate in Animation Is Already Settled: ‘AI-Assisted Production Is Just Going to Happen’ (EXCLUSIVE)

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CitrixNews Staff
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CreateAI CEO Cheng Lu on Why the AI Debate in Animation Is Already Settled: ‘AI-Assisted Production Is Just Going to Happen’ (EXCLUSIVE)
Apr 1, 2026 7:45am PT CreateAI CEO Cheng Lu on Why the AI Debate in Animation Is Already Settled: ‘AI-Assisted Production Is Just Going to Happen’ (EXCLUSIVE)

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Naman Ramachandran

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CreateAI CEO Cheng Lu is unequivocal about his company’s approach to AI.

“We will always respect IP, copyrights and the role of human artists,” he says. “At CreateAI, we’re not developing or training underlying models. We’re more of a user of tools and models.”

CreateAI, a digital interactive entertainment company with offices in China, U.S., and Japan, recently opened what it describes as Asia’s largest motion capture studio – a 2,000-square-meter facility within the China Film Group Digital Film Production Base in Beijing, equipped with 130 Vicon VK26 optical cameras capable of sub-millimeter accuracy. With 14-meter ceilings, the studio can accommodate large-scale action sequences involving 20 to 30 performers simultaneously, as well as scenes featuring large animals. Lu cites horse-riding sequences from the video game “Ghost of Yōtei” as an example of the kind of work the facility supports.

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