Google Cloud and Accenture are working together on a joint unit dedicated to sending engineers into enterprises to help them better adopt Google’s AI tools and services.
The new unit, dubbed Accenture Gemini Enterprise Business Group, is Google’s latest foray into the increasingly competitive world of “forward-deployed engineers,” or FDEs. Rivals in the AI race, including OpenAI, Anthropic, Microsoft and Amazon, have all recently launched separate business units in a bet that implementing AI models can become its own trillion-dollar business.
