How AI is Used by Netflix at Its VFX Eyeline Studios, Revealed by VP Mohsen Mousavi at View Conference

The Netflix-owned studio has used hybrid production techniques on ‘Brazil ’70: The Third Star’ and ‘The American Experiment,’ while developing tools to transform lighting, locations and camera angles

By Davide Abbatescianni

Davide Abbatescianni

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Netflix-owned Eyeline Studios is using generative AI to replace locations, rebuild crowds and change lighting after filming, while developing tools that could even let directors reposition the camera once an actor’s performance has been captured.

“We’re not prompting our way into shots and movies. That’s not who we are,” Mohsen Mousavi, Eyeline’s VP of Virtual Pioneering, said at Turin’s View Conference Tuesday, describing an approach the studio calls “hybrid production,” combining live-action photography, conventional VFX and generative workflows.

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