Instagram announced on Thursday that accounts that regularly repost content they didn’t create, or primarily share other people’s work as photos and carousels, will no longer be eligible for recommendations across the app.
The Meta-owned platform says the idea behind the change is to ensure creators of original content get the credit and distribution they deserve. It’s worth noting that these protections were already in place for reels, and are now being applied to photos and carousels, which are the posts that feature a collection of images and videos in a swipeable format.
