AI-powered marketing platform Nectar Social announced Thursday that it raised a $30 million Series A round led by Menlo Ventures and its Anthology Fund, which was created alongside Anthropic.
The company, which officially exited stealth last year, is an agentic operating system for marketers. It told TechCrunch that it uses autonomous AI agents to help brands run “social activity, moderation, creator workflows, competitive intelligence and commerce conversations end-to-end.” It also has data partnerships with companies like Meta and Reddit that allows the Nectar agent pull and pool data into one place from various platforms, rather than brands needing to use different tools to manage different platforms.
