ReelShort, Endemol Shine Brasil Launch Hit Microdrama ‘Married at First Sight’ in Brazil (EXCLUSIVE)

The 89-episode vertical drama is the latest show in Endemol Shine Brasil's fast-growing roster of mobile-viewing formats and further bolsters Banijay Entertainment's global activity in the microdrama space 

By Ed Meza

Ed Meza

@edmezavar

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ReelShort and Endemol Shine Brasil have teamed up on the Brazilian adaptation of one of the microdrama platform’s biggest global hits, “Married at First Sight.”

Locally titled “De Repente Casados,” the new vertical‑format microdrama premieres April 18 exclusively on ReelShort.

One of platform’s standout titles, “Married at First Sight” was originally released in 2023 and has amassed more than 227 million views globally. The series is now being adapted for the Brazilian market as part of ReelShort’s aim of scaling its content and expanding its global footprint.

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