‘Star Wars’ Day: Fans Streamed Franchise for 33 Billion Minutes in 2025

By Joe Otterson

Joe Otterson

TV Reporter

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The Force is strong with this one.

In honor of “Star Wars” Day, Nielsen has shared some insights into people’s viewing habits around the beloved franchise, which show that it remains incredibly popular nearly 50 years after it began.

Per Nielsen data, U.S. viewers viewed 33 billion minutes (equivalent to 550 million hours) of “Star Wars” content across linear TV and streaming in 2025. Disney+ serves as the streaming home to all things “Star Wars,” with the Mouse House having acquired the franchise in 2012.

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