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Startups don’t need to go viral to win customers

CN
CitrixNews Staff
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Startups don’t need to go viral to win customers

Getting initial customers as a startup can be one of the most grueling challenges in business. Even when companies manage to snag some early interest, there’s no guarantee those customers will stick around.

At TechCrunch Disrupt last week, Elia Wallen, founder and CEO of travel startup Engine, Gamma founder and CEO Grant Lee, and Crystal Huang, general partner at Google Ventures, shared tips on how to attract and retain customers.

Originally reported by TechCrunch. Read the full story at the original source.