Tim Chan
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There’s lots to celebrate this weekend, as the country marks the 250th anniversary of the United States with parades, performances, and yes, maybe some politics too.
For shoppers, the Fourth of July weekend also offers up a chance to save a little money online, with Independence Day now known as a major shopping holiday as well. With economic worries continuing to linger in the country, retail analysts say consumers are increasingly searching for deep discounts to combat inflation and tighter budgets. And as gas prices continue to fluctuate, many shoppers are choosing to shop for deals online, rather than taking the car out to the department store or mall.
Fresh off Amazon’s Prime Day event last month, a number of retailers are touting their own deals this weekend on clothing, footwear, electronics and kitchenware. Fourth of July is also known for offering steep discounts on bedding and mattresses, as well as furniture deals.
And while you can’t buy fireworks online — most stores have strict policies prohibiting the shipping of explosive devices — you can score a discount on pretty much everything else this weekend, including rare markdowns on designer goods and brand name sporting equipment.
Here’s a look at some of the best Fourth of July sales worth shopping online this year.
BEST CASUAL CLOTHING DEALS Abercrombie & Fitch
SHOP SALE HERE
Clothing retailer Abercrombie & Fitch is offering up to 40% off men’s and women’s apparel this weekend as part of its big summer sale. Order of $99 or more also qualify for free shipping. Don’t skip the Abercrombie clearance section too, where we spotted T-shirts from $7.99.
BEST SPORTSWEAR DEALS Adidas
SHOP SALE HERE
Adidas has sneakers, apparel and accessories on sale for Fourth of July, and you can even score a discount on full price merchandise. Use the promo code SAVE to get an extra 30% off both full price and sale styles (note: we tried online but the discount is not applicable to Adidas’ official 2026 FIFA World Cup jerseys or its Pharrell collaborations).
BEST HOUSEHOLD ESSENTIALS DEALS Amazon
SHOP SALE HERE
Yes, Amazon just had its Prime Day event but the retail giant still has a number of items discounted from Prime Day, along with new discounts for Fourth of July. We spotted up to 64% off air purifiers and vacuums, 42% off projectors and monitors, and up to 40% off mattresses online. The best overall discounts for Fourth of July weekend on Amazon are on household essentials, small appliances and fitness equipment.
BEST MATTRESS DEALS Amerisleep
SHOP SALE HERE
As mentioned above, Independence Day weekend is a great time to shop for mattress deals online, and some of the best deals are at Amerisleep, where you can save up to $1,000 on top brands and models. Plus: take 40% off bed frames with any mattress purchase with discount code JULY2026. Amerisleep is one of the best and most-trusted places to buy a mattress online and its selection includes foam, gel and hybrid picks for all types of sleeping styles.
BEST OFFICEWEAR DEALS Banana Republic
SHOP SALE HERE
One of the best Fourth of July sales is at Banana Republic, where you can take 60% off sale styles plus an additional 20% off at checkout. We spotted woven tank tops from just $12 and men’s merino socks for $16 (for a two-pack) before the extra 20% discount.
BEST SOAP & CANDLE DEALS Bath & Body Works
SHOP SALE HERE
Everything old is new again, and popular Nineties and early-aughts mall brand Bath & Body Works is having a resurgence right now with its nostalgic scents and products trending on social media. The Bath & Body Works Semi-Annual sale continues through Fourth of July weekend with up to 75% off soaps, candles, fragrances, body mists and gift sets online.
BEST TECH DEALS Best Buy
SHOP SALE HERE
Missed out on that TV deal during Prime Day or didn’t find the unit you liked? Best Buy’s Fourth of July Sale is giving you another opportunity to snag that big-ticket item, with up to 57% off top TV brands online, like this Hisense Canvas TV. Plus: save up to $1,100 on top appliances, and up to $600 on computers and laptops running both Windows and Apple applications.
BEST ACCESSORIES DEALS Bloomingdale’s
SHOP SALE HERE
Get up to 65% off designer finds at Bloomingdale’s big Fourth of July Sale, with discounts on men’s and women’s clothing, shoes, handbags, jewelry and home goods. Brands on sale include Acne Studios, Balmain, Burberry, Casablanca, GANNI, Marni, Stella McCartney, Willy Chavarria, and more.
BEST HANDBAG DEALS Coach Outlet
SHOP SALE HERE
No need to brave the lines at the outlet mall this weekend — you can shop Coach Outlet’s Fourth of July Sale online, with almost every style of bag imaginable marked down in price, from backpacks to baguettes. We spotted leather pieces from just $20.
BEST SPORTS EQUIPMENT DEALS Dick’s Sporting Goods
SHOP SALE HERE
Dick’s “Epic 4th of July Sale” offers up to 50% off sporting equipment, apparel, bikes, coolers, outdoor gear and more. Plus: take an extra 30% off select clearance items that are already marked down to some of their lowest prices of the year. Among the best deals on the Dick’s website right now: up to $300 golf equipment from brands like Callaway and Taylormade, and up to 50% off bikes, kayaks, grills and camping supplies.
BEST SHOE DEALS Designer Shoe Warehouse
Buy Now
DSW has a number of Fourth of July promotions taking place right now, including 30% off select Adidas sneakers and Frye boots and up to 25% off Reef sandals and Franco Sarto heels and boots. Use the promo code FANTASTIC, meantime, to take an additional 10% off clearance shoes and bags online.
BEST EVERYDAY ESSENTIALS DEALS GAP
SHOP SALE HERE
Take up to 50% off during GAP’s Summer Sale, which includes items for men, women and children. It’s not just old merchandise on sale either — you can pick up seasonal swim trunks, sandals, T-shirts and other items discounted for summer. Want an even bigger savings? GAP Factory’s Fourth of July Sale is offering 50-75% off clothing for men, women, kids and babies, with an additional 15% off at checkout. Shop the GAP Factory deals here.
BEST EYEWEAR DEALS GlassesUSA
SHOP SALE HERE
As a longtime glasses wearer, I own more than a few pairs of frames from GlassesUSA, which has designer brands like Ray-Ban, Oakley, Persol, Gucci, Oliver Peoples and more for sale online. GlassesUSA’s Fourth of July deals get you up to 50% off prescription frames and sunglasses, plus up to 60% off their designer outlet. Grab a coupon code here to save even more on prescription lenses and contacts, both of which can be filled online without needing to visit a store in-person.
BEST MENSWEAR DEALS Huckberry
SHOP SALE HERE
One of my favorite sites to shop online is Huckberry, which has grown beyond being an outdoor retailer to becoming a surprisingly stylish destination for men’s essentials, outerwear and accessories (see their sold-out tote bag collaboration with bourbon brand Knob Creek as an example). Huckberry’s current sale offers deals on boots, jeans, jackets, hats and accessories, with pricing from just $3 online.
BEST WORKOUT GEAR DEALS Lululemon
SHOP SALE HERE
Lululemon rarely discounts its products, which is why we’re excited to shop their Summer Sale this weekend online. We spotted items from just $14, with savings across athleisure and workout apparel, accessories, shapewear and shoes. Many of Lululemon’s bestsellers are also priced under $50 for a limited time here. And we spotted a rare discount on the Lululemon tech pieces worn by F1 star (and brand ambassador) Lewis Hamilton here.
BEST HOME GOODS DEALS Macy’s
SHOP SALE HERE
Before you watch Macy’s Fourth of July Fireworks Spectacular, shop the store’s Fourth of July Sale online, with savings of up to 60% off. Almost every category on the Macy’s site is discounted, from clothing and shoes, to handbags, jewelry, home goods and furniture. Fun fact: this is the 50th anniversary of Macy’s Independence Day fireworks show.
BEST SNEAKER DEALS Nike
SHOP SALE HERE
Nike doesn’t have an official Fourth of July Sale going on but the athletic brand’s sale section has sneakers, workout clothing, streetwear and accessories for up to 40% off as of this writing. We spotted items from at low at $7 on Nike.com. The best things to buy: Nike Air Max, Vaporfly, Pegasus Premium, and Air Force 1 sneakers are all discounted this weekend by as much as 37% off. See the sneaker deals here.
BEST DESIGNER FASHION DEALS Nordstrom
SHOP SALE HERE
Nordstrom’s site has more than 60,000 items on sale right now, including new markdowns on designer brands like Alaia, AMI Paris, AMIRI, Celine, Fendi, Gucci, Loewe, Prada, Saint Laurent, and more. We spotted big discounts on handbags and jewelry too. This is a great time to score an early deal on the Nordstrom site ahead of the store’s yearly Anniversary Sale, which starts July 18.
BEST MAKEUP DEALS Sephora
SHOP SALE HERE
Sephora has a few offers happening this weekend. The first is 50% off select beauty products, including brands like Fenty Beauty by Rihanna, Too Faced, Dolce & Gabbana, and ONESIZE by Patrick Starr. And you can save 30% off Sephora Collection products with the promo code SAVESC. Sephora Beauty Insider members, meantime, can save more with Sephora’s “Stacking Weekend” promotion. Use code STACKUP to earn up to 4x the points per dollar spent.
BEST SUMMER ESSENTIALS DEALS Target
SHOP SALE HERE
Target is a great place to pick-up last minute Fourth of July party essentials or tailgating gear for your next World Cup match. But the site also has a big Fourth of July Sale going on this weekend with up to 50% off patio furniture, up to 40% off swimsuits, and up to 40% off kids and toddlers clothing. Need it fast? Order online and pick it up for free at your nearest Target store location.
BEST HAIRCARE DEALS Big Summer Beauty Sale
SHOP SALE NOW
Get more beauty deals during Ulta’s Big Summer Beauty Sale, with up to 40% off thousands of products on the Ulta site. New this weekend: buy one and get one 50% off on selec suncare, skincare and body products. And take 30% off select hair tools, from straighteners to dryers and more. What to buy: the viral Justin Bieber-approved Shark ChillPill 3-in-1 Cooling Fan gets a first-time discount since it was released this year, with Ulta offering it for $20 off here.
BEST KITCHEN DEALS Walmart
SHOP SALE HERE
Walmart’s Fourth of July Rollbacks include savings on toys, electronics, patio furniture, home furniture, clothing and more. The best deals are on small kitchen appliances and dining ware with steep savings on blenders, air fryers, stand mixers, juice presses and even the viral Ninja SLUSHi machine — now $40 off.
BEST HOME DECOR DEALS Zara
SHOP SALE HERE
Zara’s current sale discounts men’s and women’s shoes and fashions by up to 40% off. But the Zara sale also offers a rare markdown on its celebrated Zara Home collection, with the lowest prices of the year on bedding, cushions, kitchenware, bathroom accessories and home decor.
All of these deals are live now and prices were accurate at the time of this article’s publication. Most of the Fourth of July deals run through July 4, though some may be extended through Sunday. Keep checking this page as we update it with more deals as they pop up this weekend.