The Old & New Hollywood Guard Wielding AI’s Might

A look at 10 companies that are looking to mold cutting-edge tech into must-have tools for the industry

By Corbin Bolies

Corbin Bolies

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The AI gold rush has hit showbiz, even as the tech-fueled race to riches remains fraught.

Morphing at a mind-bendingly fast pace, artificial intelligence technology has roiled the entertainment industry, which remains split between those convinced that it can be a powerful tool for creative expression and those wary of its potential to introduce “cinema illiteracy” and cut humans out of the equation. Variety takes a look at how 10 companies are taming the AI beast with specific use cases that creatives can get behind in a way that keeps them firmly in control and respects copyrights.

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