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World Cup Boycott Proposed as Opposition to Controversial FIFA Private Investment Plan Grows

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CitrixNews Staff
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World Cup Boycott Proposed as Opposition to Controversial FIFA Private Investment Plan Grows
Jul 29, 2026 4:31am PT World Cup Boycott Proposed as Opposition to Controversial FIFA Private Investment Plan Grows

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Leo Barraclough

International Features Editor

LeoBarraclough See All Fifa Courtesy of Getty

Opposition is growing in the soccer world to a plan by the sport’s governing body, FIFA, to spin off its events, principally the World Cup, as a separate commercial entity and invite investors to take a stake in it.

The new company, FIFA Forward Enterprise, has been valued at about $20 billion. FIFA would seek to sell a roughly 20% stake in the entity. Among the potential investors is Thrive Eternal, led by Joshua Kushner, brother of Donald Trump’s son-in-law Jared, according to the Financial Times.

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Originally reported by Variety. Read the full story at the original source.