‘Zynga Poker’ Teams With Keegan-Michael Key, ‘Righteous Gemstones’ Director Jody Hill for New ‘Inner Winner’ Ad Spots (EXCLUSIVE)

By Jennifer Maas

Jennifer Maas

TV Business Writer

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“Zynga Poker” is launching a new ad campaign featuring Keegan-Michael Key in the role of your “Inner Winner.”

The free-to-play mobile poker game has unveiled a series of new ad spots directed by Jody Hill (“The Righteous Gemstones”) starring Key as “the confident voice inside your head telling you to grab life by the chips and go all in,” as Zynga puts it.

Per the Take-Two Interactive-owned mobile developer, “Fronting the new multichannel campaign as your ‘Inner Winner,’ Key brings his signature energy to tap into the same competitive spirit that draws millions of players to Zynga Poker daily. With a growing roster of game modes, Zynga Poker gets players straight into action against real people, zero bots, bringing the thrill of the poker table wherever they play.”

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